Why Monthly Giving Matters More Than Ever
Across the UK, charities are navigating one of the most challenging funding environments in recent years. Demand for services continues to rise, while many funding streams have become more competitive. In 2023, 42.6% of charities reported that their expenditure exceeded their income the highest proportion in several years. Rising costs for staffing, energy, and service delivery mean that even when charities secure funding, it often doesn’t stretch as far as it used to. This financial squeeze makes it harder to plan long-term and respond flexibly to the changing needs of the communities they serve.
For organisations working with women and girls — including The Baytree Centre — this moment is both challenging and critical. Trusts, foundations, and statutory funders play a vital and valued role in sustaining our work. Their partnership makes so much of what we do possible.
But alongside grant funding, another type of support is essential: reliable, flexible income that allows charities to plan, grow, and respond with confidence.
That’s where your support makes a profound difference.
The Power of Predictable Support
Last year, the incredible monthly commitment of our supporters allowed us to serve 1,224 women and girls. From securing stable employment and access to education to transforming family finances and mental well-being, their generosity provided the tools for hundreds of women to rewrite their futures.
When you become a monthly giver, you provide something incredibly powerful: stability.
Regular donations create dependable income that helps balance the natural cycles of grant funding. They strengthen our foundation and allow us to think beyond the short term.
With consistent monthly support, Baytree can:
-
Plan programmes with greater certainty
-
Invest in long-term outcomes for women and girls
-
Respond quickly when new needs emerge
-
Adapt services in response to participant feedback
-
Sustain the core infrastructure that underpins every project
Even relatively small gifts build significant impact over time. For example, if 100 supporters give £15 a month, that becomes £18,000 a year — contributing to mentoring, ESOL classes, wellbeing workshops, and safe, welcoming spaces where women and girls can thrive.
Your support will help us to build a sustainable ecosystem of support.
Why Flexibility Matters
Many grants are designed to fund specific programmes, which is incredibly valuable. Monthly giving complements this by helping to cover the broader, ongoing costs that make those programmes possible: staff time, coordination, safeguarding, space, and the ability to evolve.
In a world that changes quickly, from shifts in policy to the cost-of-living crisis, flexibility matters. Regular, unrestricted income allows Baytree to adapt thoughtfully and responsibly, ensuring that our work continues to meet the real and changing needs of the women and girls we serve.
Can you spare £5 this month?
When you give monthly, you make long-term success stories like Mariam’s possible. Having encountered Baytree at just six years old, Mariam has grown into a confident bachelor’s degree holder and a dedicated youth worker. Your recurring gifts ensure that every girl has the years of mentorship and support needed to reach her full potential.
How your support makes a difference:
£5 monthly provides access to afterschool clubs
£25 provides 1-2-1 mentoring for one girl every month
£50 provides 1-2 –1 coaching for a woman
With your support, we’re working to create real outcomes:
- 92% of women report improved self-esteem
- 91% of girls increase academic skills and feel better prepared to excel in school.
- 95% increased community networks
In 2025 alone, we supported 539 girls and 685 women in building resilience, core skills, and social confidence.
If you are able, consider setting up a monthly gift now to secure a brighter future for women and girls.
Help us empower women and girls in Brixton. Every donation, no matter the amount, goes directly to support life-changing programmes. Together, we can give women and girls the opportunity to succeed and thrive; don’t miss this chance to make a difference!
Written by Heritage Sanmi-Lawal
